World Kidney Day 2024 –
Kidney Health for All

Advancing equitable access
to care and optimal medication
practice

Kidney Health for All

Advancing equitable access to care and optimal medication practice

Chronic kidney disease (CKD) is estimated to affect more than 850 million people worldwide and resulted in over 3.1 million deaths in 2019.[1] Presently, kidney disease ranks as the 8th leading cause of death[2], and if left unaddressed, it is projected to be the 5th leading cause of years of life lost by 2040.[3]

Over the last three decades, CKD treatment efforts have centered on preparing for and delivering kidney replacement therapies. However, recent therapeutic breakthroughs [4] offer unprecedented opportunities to prevent or delay disease and mitigate complications such as cardiovascular disease and kidney failure, ultimately prolonging the quality and quantity of life for people living with CKD.

While these new therapies should be universally accessible to all patients, in every country and environment, barriers such as lack of CKD awareness, insufficient knowledge or confidence with newer therapeutic strategies, shortages of kidney specialists, and treatment costs contribute to profound disparities in accessing treatments, particularly in low-and-middle-income countries, but also in some high-income settings. These inequities emphasize the need to shift focus towards CKD awareness and capacity building of the healthcare workforce.

Achieving optimal kidney care requires overcoming barriers at multiple levels while considering contextual differences across world regions. These include gaps in early diagnosis, lack of universal healthcare or insurance coverage, low awareness among healthcare workers, and challenges to medication cost and accessibility. A multi-pronged strategy is required to save kidneys, hearts, and lives:

  • Health policies – Primary and secondary prevention of CKD require targeted health policies that holistically integrate kidney care into existing health programs, secure funding for kidney care, and disseminate kidney health knowledge to the public and the healthcare workforce. Equitable access to kidney disease screening, tools for early diagnosis, and sustainable access to quality treatment should be implemented to prevent CKD or its progression.
  • Healthcare delivery – Suboptimal kidney care results from limited policy focus, inadequate patient and provider education, lack of resources for high-quality care, and limited access to affordable medication. To enact strategies successfully, it is essential to adopt a comprehensive, patient-centered, and locally oriented approaches to identify and remedy barriers to high-quality kidney care.
  • Healthcare professionals – Addressing the shortage of primary care professionals and kidney specialists requires enhancing training, minimizing loss of healthcare providers, and building capacity among healthcare workers, including primary care physicians, nurses, and community health workers. Education on appropriate CKD screening and adherence to clinical practice guideline recommendations are key to successful implementation of effective and safe treatment strategies. Embracing scientific innovation and utilizing pharmacologic and non-pharmacologic tools for CKD treatment, as well as fostering effective communication and empathy among professionals would greatly impact patient well-being.
  • Empowering patients and communities – Globally, patients struggle to access care and medication due to high costs and misinformation, which impact their health behaviors and adherence. Raising awareness about CKD risk factors such as diabetes, hypertension, and obesity, enhancing health literacy about healthy lifestyle choices, self-care, and promoting long-term adherence to treatment strategies can bring large benefits especially when initiated early and consistently maintained. Involving patients in advocacy organizations and local communities will empower them to make informed decisions and improve their health outcomes.

[1] https://vizhub.healthdata.org/gbd-results/
[2] https://www.healthdata.org/news-events/newsroom/news-releases/lancet-latest-global-disease-estimates-reveal-perfect-storm
[3] https://www.thelancet.com/pdfs/journals/lancet/PIIS0140-6736(18)31694-5.pdf
[4] Renin-angiotensin inhibitors, SGLT2 inhibitors, non-steroidal mineralocorticoid receptor antagonists, and GLP-1 receptor agonists, have shown benefits in delaying kidney function decline together with reducing risks of cardiovascular events and death.

2024

campaign materials 

Press Kit Taxonomy

WKD 2024 Scientific Editorial – Mind the gap in kidney care: translating what we know into what we do.

English

2024 WKD zoom background

English

WKD New Logo

Spanish, Albanian, Amharic, Arabic, Azerbaijani, Bengali, Bosnian, Bulgarian, Chinese, Chitumbuka, Dutch, English, Filipino, French, Georgian, German, Greek, Hindi, Hungarian, Igbo, Indonesian, Italian, Japanese, Korean, Latvian, Macedonian, Persian, Polish, Portuguese, Russian, Siswati, Slovenian, Swahili, Thai, Turkish, Ukrainian, Uzbek

2024 Activities Guide

English

2024 WKD Flyer

English

2024 WKD Bookmark

English, Portuguese

2024 Campaign Poster

English

2024 Social Media Toolkit

English

WKD New Logo 2024 (with date)

Spanish, Amharic, Arabic, Bengali, Bosnian, Bulgarian, Chinese, Chitumbuka, Dutch, Filipino, French, German, Greek, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Latvian, Persian, Portuguese, Russian, Slovenian, Swahili, Thai, Turkish, Ukrainian

Celebrate World Kidney Day
and Show your
Kidneys some love!

#ShowYourKidneys

On March 14, 2024, we invite everyone to celebrate World Kidney Day and advance kidney health education. Therefore, the #ShowYourKidneys is a token to remind World Kidney Day supporters of the primary function of their kidneys and their location in their bodies.

How to participate in the

#campaign

  1. Take a picture of yourself from the back or front and use your fists to indicate the location of your kidneys in your body. Reminder: They are located at the bottom of the abdomen, below the rib cage. This may vary if you are transplanted or born with only one kidney. [Tip: use a solid color shirt that makes your fists pop on the photo].

  2. Add a photo frame on top (optional) — you have plenty of choices for your frame with different visuals explaining the key roles of your kidneys. [Download photo frames here].

  3. Share the photo on your social media with the hashtag #ShowYourKidneys.Be creative and get your family and friends involved! Don’t limit yourself to one photo — your kidneys perform many useful functions in your body. Share the knowledge with your social media community!

Inspiration for your

Tweets

Your kidneys are amazing organs that perform many essential tasks to keep you healthy! #ShowYourKidneys

My #Kidneys are essential to my health; they remove toxins and excess water from your blood! #ShowYourKidneys

My kidneys keep me healthy by helping me control my blood pressure! #ShowYourKidneys

Kidneys are powerful organs that play an important role in the production of red blood cells! #ShowYourKidneys

My bones stay healthy because of my kidneys! #ShowYourKidneys

Support #worldkidneyday with me, take a picture and #ShowYourKidneys!

Want to learn more about your kidney – participate in #WorldKidneyDay challenge and #ShowYourKidneys!

*Disclaimer: World Kidney Day is global awareness campaign that aims to increase awareness of kidneys and kidney disease. We do not give professional medical advice, or provide diagnosis or treatment. Please talk to a doctor or other professional healthcare provider to obtain the information you seek.

WKD 2023 photo gallery

A selection of some of the best pictures of World Kidney Day throughout the years. See your events, our team and all the ways you got involved during one of our many World Kidney Days.

Catch up
on our World Kidney Day blog

Visit the World Kidney Day

Shop

The 2024 shop is now open with items branded with the 2024 WKD visual and with the brand-new WKD logo. Discover a large selection of WKD 2024 branded items, including T-shirts, tote bags, pens, and much more! Grab your own items, whether for yourself or to share with friends, and join us on 14 March!